BEMM129 and My Digital Journey As the module comes to the end, its time to reflect on my learning experience. For an effective and useful reflection, I have used the Gibbs Cycle of Reflection (Gibbs, 1988) which you can see in Figure 1 below. 1. Description It is important to remember my journey through this…
Month: March 2019
What businesses can learn from Spotify’s digital business model success.
Spotify is crowned as the most successful tech start-up in the last 10 years (Figure 1) (Bullhoud,2018). Daniel Ek, the CEO of Spotify, set up the platform to help return the music industry to growth. So far, it looks like Daniel has delivered on his promise, playing a big part in first double-digit revenue growth…